Blogging

In Moffat We Trust

June 27th, 2010 in Blogging

This is the mantra of Doctor Who fanboys and fangirls for the year.
Season 5 has just ended, and I still can’t come to grips with the whirlwind of a season that we were treated to. Doctor Who is for me THE BEST THING TO EVER HAPPEN ON TELEVISION.
I’m not saying that I’m a die-hard hardcore [...]

It Belongs in the 80s!

May 7th, 2010 in Blogging, TV Commercials

And i’m not talking about the inclusion of Joey Mead on this TVC. I didn’t even recognize it was her.
But is it just me, or is this commercial highly unappealing?
I cannot pinpoint exactly where I feel this falls flat. But it does on so many fronts:
1. The jewelry are not elegant enough.
Obviously, the ad is [...]

Viral Vid: Tropicana Sunrise

March 11th, 2010 in Blogging, Viral Videos

Most viral videos succeed because they play on the shock factor or the cuteness factor. Like the Danish woman looking for the father of her child, or the ridiculously successful Charlie Bit My Finger. Rarely do videos become viral due to sheer brilliance in cinematography and direction, or because it successfully pulled at heartstrings. These [...]

iPad Commercial *yawn*

March 8th, 2010 in Blogging, Web Videos

So we’ve had enough iPad jokes to last us till the next generation iPad. My favorite one still being:

iPad launched their commercial today, and judging from the amount of bad criticism they’ve gotten, you’d think they would’ve created a goosebumps-inducing video hype.

It just looks like their iPhone product videos.
In terms of teaser product videos, i’m [...]

Viral Vid Weekend: Russia’s Edward Khil

March 6th, 2010 in Blogging, Viral Videos

To kick-start the weekend, here’s a Viral Vid for your enjoyment.
It’s another one of those “it’s so bad it’s good” videos. Within days, everyone was tweeting Edward Khil, and his video hits went from zero to hundreds of thousands.
It’s a sticky LSS-inducing tune. Best of luck!

Top 5 Signs of a Bad Corporate Video

March 3rd, 2010 in Blogging, Corporate Videos

I cannot stand watching or making videos that are stuck in the 80s. The 80s ushered in Betamax, VHS, and home video making. Unfortunately, it seems like some of those tricks from decades ago have stuck through to the digital age. If you’re guilty of having any of the following in your video, it’s high time [...]

Doritos Spreads Like Virus

February 26th, 2010 in Blogging, Viral Videos

At least in YouTube.
Doritos did a good job with infiltrating the viral video arena through their ad-making contest, Crash the Super Bowl 2010. Doritos offered a million dollars to the winning ad, plus the chance to be aired during Super Bowl.
Entries to the contest are getting millions and millions of views, with one of the [...]

Emir: First Pinoy Musical Movie

February 25th, 2010 in Blogging

I don’t quite know what to make of this. I love musicals, and I love Filipino theater – sarswelas, musicals, Zsa Zsa Zaturnnah and all.
I would love to love this movie, really I would. Entitled “Emir”, It’s written by a Palanca award-winner, Jerry Gracio. It’s about a nanny going off to work for the Moroccan [...]

It’s in Beta, but at max!

February 22nd, 2010 in Blogging

Welcome to SansanDeLeon.com!
This site will serve as a showcase of my past and recent works, both in video production and copywriting.
Why am I still on Beta? I’m currently tweaking a few things here and there. I also still have some technical kinks in the site that I’m currently ironing out, and hope to get done [...]